Dormeo sought to create a commercial that showed off the incredible Octaspring technology in their beds, while maintaining a fun, fast paced feel that resonated with the public. Our creative team decided that the best way to show off the technology within the mattress, was building photorealistic 3D assets and animations to pull the viewer through the product, and show them how it works.
American Advertising Awards: Bronze - Television Single Spot
Client: Dormeo
Director/Storyboard: Frederik Engell Trampe
Writer: Christopher Shepherd
3D Animation/Motion Graphics: A for OX
Stock Footage: Filmsupply | iStockphoto | Prelinger Archives
Editor/Sound Design: Sam Baiamonte
Sound Mix/Master: Christopher Bourque
Color/Finishing: Justin Sweidel
Voiceover: Michelle Falanga
Music: Rex Banner - Feel Alive